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Quick ships
The Alignment Gap
A brief reflection on the contradiction between a venture fund's marketing and its actual investment thesis, and why founders should focus on building rather than seeking validation from misaligned partners.
- Published
- Reading time
- 1 min
- Length
- 64 words
It is always interesting to see the gap between what a company says and what they actually do.
Their homepage invites you to bring them a paper plan, to start from nothing. But the email says they are passing because the product and market are too early.
Marketing is easy. Alignment is hard.
We will just focus on making something great. Back to work.